See how you can go from customer analytics to business impact

Purpose-driven Solutions for Every Situation

A combination of solutions to assess, predict and recommend for improved customer experiences

Customer Experience Analytics

Earn customers’ loyalty and enhance their experience at every touchpoint. Analyze and orchestrate journeys. Leverage Course5’s out-of- box NLP engine to mine unstructured data. Increase NPS by identifying the factors that matter most to customers.

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Customer Retention & Risk Modelling

Leverage real-time lift models that highlight the actions marketers can take to improve customer retention where there is high propensity to churn. Segment subscription customers into cohorts. Measure retention decay curves to discover what campaigns and experiences lead to retention.

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Segmentation and Personalization

Different customers have different needs. Course5’s Machine Learning (ML)-based clustering framework delivers relevant and actionable segments. And our AI-driven Personalization solution, Next Best Step, drives a learning, evolving, and cost-optimized experience across all channels.

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Customer Data Platform (CDP)

Customer data is an asset of significant value – an asset that is often untapped by all but the most savvy enterprises. Customer data platforms are databases that create and standardize single customer views for use by marketing systems to connect with and engage customers. Course5 helps you unlock the value of your customer data with our Customer Data Platform (CDP) solution.

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Customer Journey Analytics – to address the points where customers are struggling

Customers want to be delighted. Enterprises want to retain customers and drive growth through retention and increased Lifetime Value. Course5’s Customer Journey Analytics satisfies both sides of the equation—analyze data to understand how customers are interacting with your brand – and know where they are struggling. Act on that knowledge to keep them coming back for more.

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Next Steps

Get Started with Customer Analytics